Brazy Biryani
Brand Strategy and Visual Identity
AA
01
Allbirds
Brand Design, Framer Website, Content, UI / UX
KA
04
Rothy's
Figma, Brand Identity, Framer Website
LU
02
Away
Social Marketing, UI /UX, Framer Website,
GG
03
About the Founder
Joseph Mtaturu is a distinguished multimedia visual artist and designer specializing in brand identities and websites. He excels in various mediums and techniques, including painting, sculpture, poetry, and design. Joseph is passionate about creating multi-media masterpieces and pushing the boundaries of conventional art, making a significant impact in the art and design world.
Brand
Naming
Tone of voice
Competitive audits
Market mapping
Brand identity
Brand guidelines
Brand management
Workshops
Digital Design
Web design
Animation
Newsletters (eDM)
Brand Experience
Packaging design
Stationery design
Point of sale material
Brochures and catalogues
Editorial design
Marketing material
Illustration
Logo Design
Environmental Graphics
Signage:
interior and exterior
Wayfinding graphics
Process
Research and
Understanding
Industry exploration
Interviews
Goals and insights
Perceptions and Brief
Define a
Verbal Brand
Workshop and discovery Why,
What, How, Who, Difference,
Values, and Personality.
Form the narrative.
Define a
Visual Brand
Using the verbal brand
as a foundation
we create and explore
visual design directions.
Production and
Implementation
Produce and finalise
brand system across
touch-points.
Selected Clients